Rooster names Turkey distributor
Rooster, a UK-based manufacturer of technical clothing and parts for the marine industry, has appointed Performans Yelken as its official distributor in Turkey.
Performans Yelken, founded by Barış and İsmail, specialises in sailing gear and equipment. The partnership aims to increase the availability of Rooster’s watersports apparel and equipment for Turkish sailors and watersports enthusiasts.
“We are very pleased to welcome Performans Yelken to the Rooster family,” says Luke Morrison, CEO of Rooster. “This partnership is a key step in our mission to deliver exceptional service and accessibility to our brand worldwide.”
“Rooster is a natural fit for us,” says Ismail Uzunlar, co-founder of Performans Yelken. “Their innovative products and commitment to supporting sailors at all levels align perfectly with our mission. We look forward to bringing Rooster to the Turkish sailing community.”
Performans Yelken will offer Rooster’s full product range, including technical sailing apparel and performance equipment.
Rooster, which marked its 25th anniversary in 2024, recently announced a strategic consolidation of its European warehousing into the UK. Rooster says this move is aimed at improving logistics, stock availability and delivery efficiency for its European partners.
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